It used to be simple climbing the corporate ladder. Stay at the same company. Put in the time. Work from the ground up. Or… Date the boss’s daughter. Between startups, contractors, and remote workers, the modern workplace is changing rapidly. Employees need to be dynamic, and technical to keep ahead. Below are three ways that …
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Are you familiar with Facebook dynamic product ads? Facebook dynamic product ads allow you to reach customers with relevant offers by automatically showing them ads for the products they’re interested in. In this article I’ll share how to set up and best utilize Facebook Dynamic Product ads. What Are Facebook Dynamic Product Ads? Despite the recent …
Do you want to reach the right people with your Facebook Ads? Want to learn more about targeted audiences? Facebook’s demographic and segmentation tools let you serve your Facebook ads to people who match your ideal customer persona. In this article you’ll discover how to build a target audience for your Facebook ads. #1: Explore Facebook Ad Targeting Options There are four …
How to Build a Better Target Audience for Your Facebook Ads Read More »
The History of Motion Picture Consumption Moving pictures have been around for a while. In the late 1800’s you could put a nickel in a machine and watch a glorified flip book with photos. Then George Eastman started putting emulsion on a thin plastic film, and soon afterward someone came up with the idea of …
Top 10 Reasons You Need To Be Using Video in Your Marketing Read More »
Small business success in a competitive economic environment hinges on strong marketing efforts that bring in new clients and make loyal followers out of current clients. While most business owners know that online marketing is a must, they often don’t know which marketing tactics they should try. After all, new trends in online marketing come and …
Top 10 Online Marketing Tactics for Small Businesses in 2016 Read More »
Generating quality leads on a consistent basis is important for any business (offline or online). Without the right leads in hand, getting more sales can prove to be difficult. While there are a number of ways to gain quality leads, one effective way is to use Twitter. With 316 million active monthly users and 100 …
7 Ways to Find Hot, Responsive Leads Online Using Twitter Read More »
Marketing and advertising can be challenging for a small business. The cost of traditional forms of advertising means they aren’t within the budget of many businesses. It’s possible to generate leads and inquiries through the Internet, but Search Engine Optimization (SEO) can be complex and time consuming. If you run a small a small business and want to …
If you are a small business owner, chances are that you have become familiar with the world of social media marketing, and for good reason. As one of the most cost-effective and rewarding marketing strategies available, it offers a wealth of benefits. However, getting started can be daunting. Follow these four proven strategies to develop …
Four Strategies to Make Social Media Marketing Work for Your Small Business Read More »
The online world has seen many different approaches to marketing a business, but fundamentally it is still about getting your name in front of targeted traffic. Some local businesses were slow to realize the full potential of online marketing, with a preference for the more traditional approaches. The last few years has seen an influx …
Does Your Business Need to Launch a Local SEO Campaign? Read More »
The best ad in the world will only be effective if the right audience is seeing it. Facebook offers many powerful ways to hone in on the consumers that matter most to your business. You can use them to get even more granular by targeting not just your general audience, but specific audience segments. Few …
How to Target Your Audience Segment with Facebook Ads Read More »
