Social media is one of the most effective methods to bring traffic to your website: this is obvious from the fact that the most popular social media sites (Twitter, Facebook, etc.) are among the top ten most-visited websites on the web according to Alexa. In this article we will be discussing how to bring in targeted traffic to your website through Twitter.
The biggest factor to determining the quantity of traffic is the number of followers you have on your Twitter account. Quality also matters – so don’t fall for the fads (like the fiverr.com gigs) that promise to bring you interested followers to your account for $5. It’s true that your follower account will increase tremendously – you may get 10,000 followers in a couple of days. But these followers are worthless. What you need to do is get high quality followers – people who are genuinely interested in what you have to say.
Getting interested followers is actually simpler than you think. It can be accomplished by a simple three-step process.
- Follow the most influential people in your niche.
- Follow other Twitter users who are following these people. Don’t follow more than 200 followers per day.
- After a few days have gone by, unfollow those people who didn’t follow you back.
Doing this on a regular basis is extremely effective. It all depends on the thumb rule that around 30% of the people whom you follow will follow you back. Keep doing this, and you’ll eventually end up with a large Twitter following.
The biggest downside to this method however, is the fact that doing this can take a lot of time – valuable time that can be spent writing valuable content for your blog or website. But there are some alternatives. You could employ someone on Craigslist to do this work for you, since this is basically like factory work and doesn’t require a whole lot of talent.
You could also use a software like Tweet Adder or Tweepi. These tools are really useful solutions that make the whole three-step process outlined above a lot easier. It lets you find Twitter users according to specific keywords (related to your niche) which they have tweeted, allowing you to easily find the people interested in your niche. All you have to do is a hit a bunch of Follow buttons on a list – much easier than navigating a bunch of user pages. It can compile a list of followers following specific people. It can also compile a list of people you followed who aren’t following you back, so that you can easily unfollow them. Finally, it can also schedule tweets at particular times. Tweet Adder makes the process of Twitter traffic generation a lot smoother, and comes highly recommended by many online marketers.
Last but not the least, don’t forget your basic values that apply to any online content medium. Quality content is important. Don’t be overly spammy with your tweets, and strike a balance between promotional tweets and tweets that involve discussions and content sharing. The key is to build a relationship with your followers so that they trust in you and your tweets – this makes your tweets stand out among the many tweets that they will be receiving every day from their many followers. Follow these steps and you can be sure of a good boost in traffic and enhancement of your online presence!