If you were planning a camping trip and wanted to get advice about the best kind of outdoor gear to bring, would you rather ask just one friend or a large number of friends for their thoughts? Maybe you have that one buddy who’s the ultimate camping guru, but in general, people like hearing the …
The Ultimate Guide to Social Media Marketing—Part 4: Wisdom of the Crowds Sites Read More »
In the first part of this series, I went over the basics of A/B testing and discussed the 4 important variables you should test in your pay-per-click ads: the headline, links, body text, and keyword. Now I’d like to break each of those components down and talk about them in a little more detail, starting …
A Beginner’s Guide to A/B Testing Pay-Per-Click Ads—Part 2: Ad Headlines Read More »
Retail businesses routinely report that 70% of their annual business happens after Thanksgiving – in the lead up to Christmas. The question is then – is your retail website ready for prime time? If you haven’t done it already, you need to go over your website with a tooth comb and make sure that you …
Maximize Your Leads & Sales With Conversion Optimization Read More »
Corporations usually get their websites built by large teams of IT and engineering professionals. Often, these teams don’t consider SEO best practices or bring any search engine optimization professionals in to offer advice. Since most IT and engineering teams are not trained to understand or appreciate the contribution that SEO makes to the success of …
If you have a feeling that someone has copied your website or blog content you should check for duplicate content immediately before it may hurt your search engine ranking. Google does not like duplicate content and could exclude the pages that have been duplicated from the search engines. So once in a while you should …
Whether you are writing articles for your own website or articles for a directory, it is important to get the title right. No one will bother reading your article if your title is long or boring to read. Even if the content of your article is brilliant, if the title is bad, surely your …
How To Write Attention-Grabbing Titles For Your Blog Read More »
Using this and some other tactics like a Content Delivery Network, I recently lowered the response time of my site considerably. If you are using WordPress, you can use the W3 Cache Plugin which makes this as easy as checking a box. On the top details…. Whenever someone visits your website, their browser loads …
Increase WordPress Performance with Amazon CloudFront & W3 Cache Read More »
Do you know the telltale signs of an Internet scam? Are you intrigued by wild claims of work-free wealth? Could they be real? Most people are familiar with wire transfer scams (those fun e-mails from Nigeria) because they’ve gained a lot of publicity in recent years. However, “home business” based scams are alive and well …
Online Scams – Three Business Opportunities to Avoid Read More »
Social media is one of the most effective methods to bring traffic to your website: this is obvious from the fact that the most popular social media sites (Twitter, Facebook, etc.) are among the top ten most-visited websites on the web according to Alexa. In this article we will be discussing how to bring in …
