Imagine that you’ve just written a brilliant blog post for your business, or you’ve stumbled across a great article that’s incredibly relevant to current events in your industry. You know that the best way to get more people to read this (and check out your site) is to broadcast the post on your social media …
How Hootsuite Can Streamline Your Social Media Marketing Read More »
In theory, writing web copy doesn’t sound like it should be that hard. You just sit at your computer, write what your product does, and share it with your site visitors, right? Unfortunately, there’s a bit more to it than just writing a basic product description. Your site visitors can likely find products similar to …
It’s likely you’ve run into a PDF document on occasion as you search on Google, so you know that search engines are capable of indexing PDF documents. But that doesn’t help you understand their impact on SEO. Is it a good or a bad idea to add PDFs to your site? Here are a few …
Television advertising has been struggling since the advent of DVRs and video-streaming services like Netflix, and print magazine ads are equally troubled as more and more people turn to content they can find for free online. In the last few years, it’s become clear that online content marketing is one of the major new routes …
How to Develop a Content Marketing Strategy That Lasts Read More »
You don’t have to do a complete website overhaul to dramatically increase your leads. Just as minor changes at a brick-and-mortar location—like displaying sale items at the front of a store or advertising a loyalty program—can bring in more customers, so can some minor tweaks to your website. First, take a look at the current …
4 Small Website Changes That Generate More Leads Read More »
Pros The control is in your hands Cheaper than hiring a designer Easy to create simple infographics regularly and quickly Cons Your design won’t be original There’s a learning curve Not suited for complicated or very specific ideas Is PiktoChart Right for You? You’re comfortable with basic design. Can you pull together a …
Some believe it was written by the hand of God, others that it is nothing more than a collection of ancient sayings. But all can agree the Bible at a bare minimum contains timeless wisdom. Much of this wisdom benefits web entrepreneurs, especially by helping them keep perspective on their efforts. Are you following these …
4 Vital Tips for Internet Marketers from a Surprising Source: the Bible Read More »
The Internet is home to all manner of great ways to drive customers to your local business. It all starts with local search engine optimization, which can create a viral buzz about your business. This often has the effect of driving live leads to your front door, just so they can get a better feel …
Six Ways to Gain Customers using Local Search Engine Tactics Read More »
Retail businesses routinely report that 70% of their annual business happens after Thanksgiving – in the lead up to Christmas. The question is then – is your retail website ready for prime time? If you haven’t done it already, you need to go over your website with a tooth comb and make sure that you …
Maximize Your Leads & Sales With Conversion Optimization Read More »
Using this and some other tactics like a Content Delivery Network, I recently lowered the response time of my site considerably. If you are using WordPress, you can use the W3 Cache Plugin which makes this as easy as checking a box. On the top details…. Whenever someone visits your website, their browser loads …
Increase WordPress Performance with Amazon CloudFront & W3 Cache Read More »
