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WooCommerce vs BigCommerce: A Comprehensive Comparison

Choosing the right e-commerce platform for your online business can be a daunting task. With a plethora of options available, it’s crucial to understand the strengths and weaknesses of each platform. In this context, two major players that often come head-to-head are WooCommerce and BigCommerce. Let’s delve into a detailed comparison of these two platforms to help you make an informed decision.

Understanding WooCommerce and BigCommerce

Before we dive into the comparison, it’s essential to understand what WooCommerce and BigCommerce are and what they offer.

What is WooCommerce?

WooCommerce is a free, open-source plugin designed for WordPress, the world’s most popular content management system. It allows you to turn your WordPress website into a fully functional e-commerce store. With its extensive features and flexibility, WooCommerce is a popular choice among small to medium-sized businesses.

Being an open-source platform, WooCommerce provides you with the freedom to customize every aspect of your store. However, it also means you’re responsible for hosting, security, and updates.

What is BigCommerce?

BigCommerce, on the other hand, is a fully hosted e-commerce solution. It provides you with all the tools you need to start, manage, and grow your online store. BigCommerce is known for its robust built-in features, scalability, and excellent customer support.

Since it’s a hosted solution, you don’t have to worry about managing the technical aspects of your store. BigCommerce takes care of hosting, security, and updates, allowing you to focus on growing your business.

WooCommerce vs BigCommerce: Feature Comparison

Now that we have a basic understanding of both platforms, let’s compare their features.

Ease of Use

When it comes to ease of use, BigCommerce takes the lead. Its intuitive interface and step-by-step guide make it easy for beginners to set up their online store. WooCommerce, while not difficult to use, requires a bit more technical knowledge due to its open-source nature.

However, if you’re already familiar with WordPress, you’ll find WooCommerce to be quite straightforward. Plus, the WordPress community offers extensive resources and tutorials to help you navigate any challenges.


WooCommerce excels in customization. Being an open-source platform, it allows you to modify every aspect of your store. You can choose from thousands of themes and plugins to tailor your store to your exact needs.

BigCommerce, while not as flexible as WooCommerce, still offers a decent level of customization. It provides a variety of themes and an easy-to-use drag-and-drop editor. However, if you want to make significant changes, you’ll need to know HTML and CSS.

Features and Functionality

Both WooCommerce and BigCommerce offer a wide range of features. However, BigCommerce comes with more built-in features, such as advanced SEO tools, multiple payment gateways, and abandoned cart recovery.

WooCommerce, while not offering as many built-in features, compensates with its extensive plugin library. You can find a plugin for almost any feature you need, from SEO tools to shipping calculators.

WooCommerce vs BigCommerce: Pricing Comparison

Cost is a significant factor when choosing an e-commerce platform. Let’s compare the pricing of WooCommerce and BigCommerce.

WooCommerce Pricing

WooCommerce is a free plugin. However, running an online store involves other costs, such as hosting, domain name, SSL certificate, and premium plugins. These costs can add up, but you have the flexibility to choose your service providers.

BigCommerce Pricing

BigCommerce operates on a monthly subscription model. Its plans range from $29.95 to $299.95 per month, which includes hosting, security, and updates. While this may seem expensive compared to WooCommerce, it offers value for money considering the features and services included.


Choosing between WooCommerce and BigCommerce ultimately depends on your business needs and technical skills. If you value flexibility and customization and don’t mind handling the technical aspects, WooCommerce is a great choice. On the other hand, if you prefer a hassle-free, all-in-one solution with excellent customer support, BigCommerce is worth considering.

Remember, there’s no one-size-fits-all solution in e-commerce. Take the time to evaluate your needs, budget, and resources before making a decision.

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