It used to be simple climbing the corporate ladder. Stay at the same company. Put in the time. Work from the ground up. Or… Date the boss’s daughter. Between startups, contractors, and remote workers, the modern workplace is changing rapidly. …
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Are you familiar with Facebook dynamic product ads? Facebook dynamic product ads allow you to reach customers with relevant offers by automatically showing them ads for the products they’re interested in. In this article I’ll share how to set up and…
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Do you want to reach the right people with your Facebook Ads? Want to learn more about targeted audiences? Facebook’s demographic and segmentation tools let you serve your Facebook ads to people who match your ideal customer persona. In this article you’ll discover how…
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The History of Motion Picture Consumption Moving pictures have been around for a while. In the late 1800’s you could put a nickel in a machine and watch a glorified flip book with photos. Then George Eastman started putting emulsion…
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Small business success in a competitive economic environment hinges on strong marketing efforts that bring in new clients and make loyal followers out of current clients. While most business owners know that online marketing is a must, they often don’t…
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Generating quality leads on a consistent basis is important for any business (offline or online). Without the right leads in hand, getting more sales can prove to be difficult. While there are a number of ways to gain quality leads,…
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Marketing and advertising can be challenging for a small business. The cost of traditional forms of advertising means they aren’t within the budget of many businesses. It’s possible to generate leads and inquiries through the Internet, but Search Engine Optimization (SEO) can…
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If you are a small business owner, chances are that you have become familiar with the world of social media marketing, and for good reason. As one of the most cost-effective and rewarding marketing strategies available, it offers a wealth…
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The online world has seen many different approaches to marketing a business, but fundamentally it is still about getting your name in front of targeted traffic. Some local businesses were slow to realize the full potential of online marketing, with…
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The best ad in the world will only be effective if the right audience is seeing it. Facebook offers many powerful ways to hone in on the consumers that matter most to your business. You can use them to get…
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